SUPER KRUNCH is a palatable, high protein (22%), texturized calf starter feed composed of a pelleted supplement, processed grains, roasted soybeans, and liquid molasses. The high protein level (22%) encourages growth, complementing our Mother’s Pride Milk Replacer as part of our accelerated calf program. The moist texture offers better palatability to encourage early consumption.

About the Product

Palatable Textured Blend
The product blend results in a moist, coarse textured feed which encourages early consumption by the calf, resulting in more economical gains. The texture also provides “scratch,” which helps initiate rumen development.

SUPER KRUNCH contains 22% protein, and is fortified with a balance of minerals, B-vitamins and vitamins A, D and E. They promote good growth and performance.

Milk Replacer
Mother’s Pride Milk Replacer is a premium all milk protein 28% protein, 16% fat product to be fed along with the SUPER KRUNCH in the accelerated calf growth program.

Roasted Soybeans
SUPER KRUNCH contains roasted soybeans to provide additional bypass protein and energy in support of accelerated growth.

Starter Feeding Tips

  • Begin feeding as soon as four days of age.
  • Keep starter fresh by feeding small amounts.
  • Calves need encouragement to begin eating starter. Place starter in the calf’s shallow bucket or on its muzzle just as it finishes milk replacer.
  • Providing fresh, clean water encourages calves to eat more starter.
  • Avoid feeding hay prior to weaning.
  • Fermented feeds and pasture should not be fed before three months of age.
  • Feed milk replacer at suggested rate to encourage dry feed consumption.

Choice of Additives
SUPER KRUNCH calf starter feed is available with feed additives at FDA-approved levels. Proper use of feed additives can increase weight gain and feed utilization. Refer to product tag for specific claims.

Feed Additives Include:

Decoquinate (.005%)..............22.7 mg/lb

For the prevention of coccidiosis in non-ruminating and ruminating calves and cattle caused by Eimeria bovis and Eimeria zuernii.


Lasalocid...................................88.4 g/ton

For control of coccidiosis caused by Eimeria bovis and Eimeria zuernii.


Rumensin..................................30.0 g/ton

For the prevention and control of coccidiosis caused by Eimeria bovis and Eimeria zuernii.

Nutrient Analysis

Crude Protein, min% 22.0
Crude Fat, min% 3.0
Crude Fiber, max% 8.0
ADF, max% 10.0
Calcium (Ca), min-max% 0.7-1.2
Phosphorus (P), min% 0.6
Salt (NaCl), min-max% 0.2-0.7
Vitamin A, min 10,000 IU/lb.
Vitamin D, min 2,500 IU/lb.
Vitamin E, min 75 IU/lb.
Feeding Directions
  • Introduce calf starter at four days of age.
  • Feed at the rate of approximately 1 pound per 100 pounds of body weight.
  • Avoid feeding hay prior to weaning.
  • Wean calves at when eating a minimum of 2.0 pounds of SUPER KRUNCH texturized calf starter feed per head per day for two consecutive days.
  • Continue to feed SUPER KRUNCH texturized calf starter feed and gradually transition calves to a grower ration during the next two to four weeks.
  • Provide fresh, clean water at all times.


Decoquinate (D22.7) Medication Option
Feed SUPER KRUNCH D22.7 Texturized Calf Starter Feed at the rate of 1.0 pound per 100 pounds of body weight to provide 22.7 milligrams decoquinate per 100 pounds of body weight. Feed for at least 28 days during periods of coccidiosis exposure or when experience indicates coccidiosis is likely to be a hazard.


Body Weight
Super Krunch
100 1.0
150 1.5
200 2.0
250 2.5

These products, which contains added copper, must not be fed to sheep or related species that have a low tolerance level to copper.

These products have been formulated specifically for dairy calves and are not intended for other species.

Product Number

#2K6A—SUPER KRUNCH Non-Med, 50 lbs.
#2K80—SUPER KRUNCH B88.4, 50 lbs.
#20G5—SUPER KRUNCH D22.7, 50 lbs.
#2KBA—SUPER KRUNCH R30, 50 lbs.

Please Note: This product information sheet is meant to serve as a general overview and is not intended to replace the product label. Always refer directly to the product label for the most up-to-date nutrient content and feeding directions.